Practical guides and POV pieces on SEO + GEO for local businesses. Written by the team building the platform.
Most local businesses have never added schema. That gap is closing fast as AI engines lean more heavily on structured data to decide which businesses to cite confidently and which ones to skip.
Read articleGBP is the single piece of infrastructure that touches every AI engine at once. If yours is wrong, incomplete, or neglected, you are losing visibility across every surface where customers look for you. Here are the seven mistakes we see most often and how to fix them.
Read articleMost people expect GEO results in two weeks and give up when nothing has changed. Here is what is actually happening during those weeks, what to measure at each stage, and what six months of consistent GEO work looks like when it is going well.
Read articleGoogle AI Mode, Perplexity, ChatGPT, Claude, and Grok each have a different data diet and a different opinion about what makes a local business worth recommending. Here are the engine-specific leverage points for restaurants, home services, legal, finance, retail, and every local business category.
Read articleIn about 20 minutes, you'll know which AI engines are citing your business, which are sending customers to competitors, and exactly where the gaps are. Here's the step-by-step visibility check.
Read articleGoogle AI Mode and ChatGPT are answering local queries directly, often without showing the Local Pack. Here's what AI engines look at when picking which business to recommend, and four things you can do this week to stay in the answer.
Read articleSearch just split in two. Half your customers still Google you; the other half ask AI. Here's what's actually changing, why local businesses are uniquely affected, and what to do about it without abandoning what already works.
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